TargetBoost Digital Marketing Company

Twitter Marketing
Company in India

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How to Leverage Twitter for Your Social Media Marketing Strategy

Twitter provides two opportunities for marketing your business through content: Organic social media marketing and Paid social media marketing.

How to plan a strategy:

  • Understand your audience
  • Set your goals
  • Balance your organic social and paid social content
  • Create a Twitter content calendar

Paid social content on Twitter will show up in the timelines of whatever group of people you’ve chosen to target with your ads. With Twitter’s various ad products, you can target audiences based on demographics, location, interests, and more.

Ideally, organic and paid social content work together to help your brand reach its goals.



Years Of Experience

Our Twitter Marketing Strategy


Having a Twitter  Perfect content strategy in place helps to: make your content creation process more efficient and intentional, align your content with business goals, and more easily track your content’s performance.

For Organic Growth

Twitter Threads

A thread on Twitter is a series of connected Tweets from one person. With a thread you can provide additional context, an update, or an extended point by connecting multiple Tweets together.


Video Summaries

There’s no secret that video increases your engagement. Don’t be afraid to get creative with how you use video in your organic social strategy.

Twitter Spaces

With the rise of podcasts and social audio, there’s never been a better time to incorporate Spaces into your Twitter content strategy. Brands use Spaces for everything from news updates to interviews with industry experts.


Twitter Chats

Hosting a Twitter chat is always a great way to engage with your followers. An interesting topic will lead your chats to the millions of organic reach.

Twitter Paid Ads


Text Ads

Text ads have all the elements of a standard Tweet, including likes, replies, favourites and Retweets.

Trend Takeover

A Trend Takeover puts your brand alongside every other topic trending on Twitter that day in the Explore tab. 


Image Ads

Highlight your best creative and drive people to your site, app, or take an action in the moment. Image Ads allow you to showcase your brand, product, or service with a single photo.

Carousel Ads

Twitter’s Carousel Ads are a Tweet featuring six horizontally-swipeable images (or videos) to showcase multiple products or promotions.


Video Ads

If you really want to bring your brand and products to life, video is a great way to do that. Just like image ads, they’re easy to create and can be used to drive people to a website, app, or just help increase engagement

Twitter Amplify

Twitter Amplify places your ads in premium video content from publishers relevant to your brand and target audience.


Project Analysis & Understanding

Planning & Strategy Building

Implementing & Testing

Reporting & Remarketing

Answers to Your "?"s

Twitter is a popular social media platform with an incredibly loyal fan base, where you can increase the awareness of your brand.

Twitter marketing involves creating, publishing, and distributing content for your target audience and followers on the social media platform.

People on Twitter are looking for great content and stories from the people, brands, and businesses that they’re interested in, as well as discovering something new.

Twitter advertising costs depend on your ad type, such as promoted tweets, promoted accounts, and promoted trends.


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