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Pinterest Marketing
Company in India

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Is Pinterest needed for Your Social Media Marketing Strategy?

Every month, nearly half a billion people use Pinterest to find inspiration, shop for products and try new ideas. They’re in market but undecided—and they’re looking for brands like yours.

Pinterest is the app for inspiration. It helps people find useful, relevant ideas—and then bring them to life.
People don’t always have the words to describe what they’re looking for. But, they’ll know it when they see it. As they browse Pinterest content (called “Pins”), they fine-tune their tastes and find the perfect idea.

Pinterest operates differently than other popular social media platforms. Many people don’t use the network for broadcasting content to their followers — they use it to save valuable ideas, products, and content for a later time. Since many consumers save products to go back and purchase them later, Pinterest is the perfect tool for businesses selling products or content. In fact, 93% of users plan purchases with Pinterest, and 87% actually make a purchase because of something they saw on the platform.

10+
Team

45+
projects

6+
Years Of Experience

Our Pinterest Marketing Strategy

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Although other social media giants still have Pinterest beat in total monthly users, Pinterest users are 47% more likely to be introduced to new brands than users on other social platforms.

For Organic Growth

Product Pins

which include pricing, availability, and purchasing details.

Recipe Pins

which display required ingredients, serving information, and cooking times.

Article Pins

which feature an article title, description, date of publication, and author.

Places Pins

which include a map, address, and phone number (ideal for local businesses).

App Pins

which feature install buttons (currently available to iOS apps only).

Pinterest Paid Ads

Showcase your products and content in a simple vertical or square image format.

Capture attention and tell a strong story with our visually engaging video format.

Bring your brand to life with a captivating, multimedia storytelling format.

Bring another layer of depth by letting people swipe through multiple images in a single ad.

Display your products in action with a hybrid format that mixes lifestyle imagery and video.

Reach more people when you turn product Pins into ads.

Showcase ads feature a title Pin plus multiple, swipeable cards.

Drive engagement with fun, interactive quizzes. Include up to three questions, plus custom results for different quiz answers.

WE UNDERSTAND > STRATEGIZE > IMPLEMENT > REPORT

Project Analysis & Understanding

  • - Requirement gathering
  • - User personas
  • - Competitors Data
  • - Budget Mapping

Planning & Strategy Building

  • - Building strategy
  • - Budget Allocating
  • - Forecast Results
  • - Competitors Analysis

Implementing & Testing

  • - Running a test campaigns
  • - Analysis of the test report
  • - Forecast vs Actual data
  • - Strategy validation

Reporting & Remarketing

  • - Reporting & Data analysis
  • - Measuring the Data
  • - Performance tracking
  • - Re-marketing

Answers to Your "?"s

In order for Pinterest to work for your business, you need to be strategic. That means pinning the right content at the right time and using the right keywords. If you want Pinterest to work for your business, you’ll need to pin profitable pins and set up a profitable profile.
Popular topics are mainly feminine, i.e. home decor (it has the largest following), food and recipes, women’s fashion, animals, arts, and DIY.
Facebook is more of a social media platform, whereas, Pinterest is a search engine. Also, pinners go to Pinterest to get ideas, inspiration and stuff to buy. Whereas, Facebook and Instagram users go on the platform to be entertained and keep up with their friends.
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